Cigars are Hot!

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- Online Cigar Distributors 
- All Online Store Fronts 
- Golfing Sites 
- Catering 
- Corporate Planning 
- Party Planning 
- Wedding Planners 
- Gift Basket Company's 
- Limousine Services 
- Food & Wine Distributors
- Cruise Ships 
- Fund Raisers 

The number of World-Wide cigar smokers and purchasers of cigars online is staggering, and growing; over 33% of All Web Traffic. Above are the general categories that make-up just some of the mainstream sites that have very simple and logical cross-promotional opportunities. Within each of these categories there are an unlimited amount of marketing combinations that can be created through the offering of our quality premium cigars. Below are just a few ideas to get your creative juices stimulated.

Cigars are of a personal nature, a direct relationship between the "cigar" and the individual. Cigars cross all barriers, markets, and genders. Shakespeare Cigars breaks the visual mold, targeting and catching the eye of any cigar smoker directly, no matter what is offered from the website. 

Why are more people buying tobacco products online, and WHY SHAKESPEARE CIGARS? 

1.) In most cases, better selection, and cheaper retail cost.

2.) No Sales Tax, unless you live in the state that is selling the product.

3.) Every State, and even many other Countries are heavily cracking down on all tobacco sales with additional excise taxes added on to the "brick and mortar" sales. 

4.) State and Counties now dictate when and where people can smoke. The rebellious side of human nature tells us that "we will desire more greatly what we are told we can not have".

5.) A Quality Cigar, to practically all tobacco smokers, is the "Cream of the Crop" in smoking pleasure (as long as the cigar is of premium quality to the smoker's palette).

6.) Shakespeare's is a manufacture of testimonial based premium quality cigars, 95% of other cigar websites are distributors (The middle-man). The Shakespeare Affiliate program is the only Cigar manufacture that pays the webmaster, not a distributor, making our big $$$ payouts so financially rewarding.

You might be asking yourself some questions regarding cigars, cross-promotion, endorsement, and increased revenue. Hopefully, we can help you answer some of them here with some examples. If not, we would be happy to help you individually, just email us, understanding your particular situation can make the difference between 3-digit or 4 digit monthly payouts. 

THIS IS A SIMPLE EQUATION
TO CREATE SOLID CROSS-PROMOTIONAL SALES ACTIVITY

YOUR TRAFFIC + YOUR WEBSITE OFFERING + OUR AFFILIATE CIGAR PROGRAM = MAXIMUM REVENUES. 

WHY CIGARS?

Target Marketing - Shakespeare Cigars cross all lines and barriers. As a mainstream product with a customer demographic number (34% of online traffic buy cigars) to substantiate successful sales campaigns, the webmasters potential cigar revenues generated by specific campaigns, open up so many opportunities for further sales enhancements regarding the particular category of site that is promoting the cigars. CROSS-PROMOTING, both the cigar, and a particular (product or service) offer from your own business model can be very lucrative. Remember, our cigars do not compete with your core business model in any way. 

We’ve given you a great list above of the Why’s, so let’s talk about what we feel is so important to the cigar buyer and smoker. Price, Recommendations and Trust! In regards to price, Shakespeare Cigars competes with the top premium brands in the market today for Quality, and are retailed at a much reduced price. Recommendations and Trust are also very important to the cigar buyer, Webmaster’s need to keep in mind that a few minutes spent on creating a short personal testimonial displayed with the offer, or to go along with the use of our testimonials will increase sales (smokers love, and buy from great recommendations). Lastly, Trust, in the site the potential buyer is within (if you have a pay site, membership, or storefront, you might already have that person’s credit card information), there’s a lot of trust. As the webmaster, you have all the advantages needed to create and run a very successful cigar sales campaign. Check out the examples below for further ideas to increase your revenue potential.

EXAMPLES - Cross- Promotional Techniques

ONLINE CIGAR DISTRIBUTORS - FOOD & WINE DISTRIBUTORS - The Shakespeare Cigar Affiliate Program makes a lot of sense to all the online cigar distributors. First and foremost you never have to warehouse our product, it's shipped directly to your customer with all agreed privacy in place to secure that your customer remains your customer.

A.) We only sell the Shakespeare Cigar line and our online Exclusive Specialty Boutique cigars.

B.) We handle all customer service.

C.) We offer you the ability to create our look and feel (graphics, pull-downs, testimonials, etc.) within your web pages.

D.) We guarantee our cigars100% for quality.

E.) Most importantly, you get paid directly and on-time.

ONLINE STORE FRONTS - Our affiliate program is a great compliment to all store fronts. Store fronts whose business model is the selling of everything else but cigars becomes a prime candidate for the offering of our Affiliate Program. What if we added a few Cross-Promotional ideas to both strengthen and enhance the sales offer? Try a few of these ideas.

A.) Include a personal testimonial from the store's Webmaster of the cigar (establishing Price and Quality Recommendations).

B.) The affiliate program provides a "quality of product guarantee" repeat it in your testimonial.

C.) Every store front has a "slow moving product". Offer the slow mover, maybe 2 items, with the purchase of a box of cigars, or a smaller item with the "Taste of Shakespeare" 5-pack cigar purchase (our cigar reorder business is very strong). Remember, the affiliate payout is high enough to allow you to absorb the cost of the "slow moving, inexpensive product". This technique can be used with any product or program.

D.) The Shakespeare Cigar Affiliate Program can be integrated into a store front in so many different ways. It can be transparent to the surfer, and is so important to the Webmaster that the consumer never leaves the original store he is in. A new window can also be opened within the store, or even the use of frames can be used. This is of great value to the Webmaster, who never wants to lose a potential sale of any of his products.

We hope that some of the examples above of Cross-Promotional Marketing are helpful to each of you as you sign-up for our Affiliate Program. This site was designed to inspire more creative thought than is on these pages. Cigar sales around the world are on the rise again, and Shakespeare Cigars are in the top 10 of the finest cigars in the world. Any questions you might have regarding our program or strategies just contact us at affiliates@shakespearecigars.com 

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